Digital transformation in the creative sector – a ‘nice to have’?

Digital transformation in the creative sector is no longer a ‘nice to have’. In a post pandemic world flexible business models have become essential in order for companies to survive. Leaders need to focus on building new systems and working practices whilst continuing to protect employees. Jon Sharpe considers how creative business are innovating and adapting to the new normal.

Read: Why digital transformation in the creative sector is no longer a ‘nice to have’